Email is the most personalized channels you can connect with your customers with. When executed right, email is one of the most profitable channels be it for E-Commerce Marketing or Digital Lead Generation and nurturing initiatives. For an instance, Digibrush clients see a 20% increase in abandon cart conversion rates when automating abandon cart emails for E-Commerce
Digibrush brings expertise in data, strategy, analytics, creative, tech, and channel disciplines. By leveraging internal capabilities and layering high-powered CRM cloud platforms, we help our clients implement, activate, and evolve their email strategy and execute people-based marketing programs that drive significant growth.
Categorize existing data-points and email marketing structuring.
Formulate a comprehensive strategy roadmap and Email automation.
Identify audience segmentation for advertising based on attribute CRM grains pixeled website interactions or lifecycle platforms.
Implement strategy while monitoring and optimizing performance across owned marketing channels.
Your digital customer sometimes, has shorter attention spams than a gold fish. This behavioral trait meant that our Client Crocodile saw an consistent abandoned cart rate. What does this mean? It’s money left on the table to be picked, and we initiated a personalized automated abandon cart email campaign to increase conversion rates. The emails were triggered in timely intervals which were then analyzed and optimized by understanding the most effective timings for this specific client.